• JUser: :_load: Unable to load user with ID: 284

Importance of SSL Certificates on Websites

Back In July 2018, Google announced that they will no longer be supporting websites that do not have an SSL Certificate on their site. This means that users will now be notified that a website does not have an SSL Certificate and that the site is not secure. Sites without a Certificate will have ‘Not Secure’ displayed in the URL, notifying visitors that your website is, indeed, not secure.

The absence of an SSL Certificate will result in your website SEO being adversely affected, as well as its visibility in search results. Furthermore, data security will also be affected.

What is an SSL Certificate?

An SSL Certificate is a way that users can identify whether or not a website is secure. Websites with SSL Certificates will display a small padlock at the left side of the URL bar and will also have an ‘HTTPS://’ protocol before the website URL. The ‘S’ means that the website is ‘Secure’. Website without an SSL Certificate will not have these markers.

SSL (Secure Socket Layer) is an internet protocol that will encrypt the connection between the user (browser) and the web server (the web page) with a 256-bit AES Key that is almost impossible to breach and access secure data.


Why is an SSL Certificate important?

SSL Certificates are very important because without them your sensitive data could very well be at risk. Without an SSL Certificate, skilled hackers could access any data that is input or stored on your website. This means that user information like credit card numbers and login details can be accessed and used for malicious purposes such as credit card fraud.

As well as this, your websites ranking and visibility on Google will also be affected. Google will now flag a non-secure website with ‘Not Secure’ and users will be able to see that notification and will likely leave the website as they now know that their data and information is not appropriately protected by a security protocol.

SSL Certificates are also, now, part of Google's ranking system and they will rank a non-secure page lower than a secure page just because it does not have an SSL Certificate. Pages lacking an SSL Certificate may also be punished for breaching the GDPR which implies that all websites that transmit or store personal user data must encrypt their connections with an SSL Certificate.


To sum up

SSL Certificates are required to ensure that your user’s data is safe and secure from attacks as well as making sure that your website is appropriately ranked by Google and does not lose visibility online.

If you’re in need of an SSL Certificate and you would like a hand, call us today on 0118 981 3046 or contact us here.

PestOx Testimonial

"Great experiences with all dealing with digital house. The entire team are great and the results from our marketing campaign are better than can be believed. I would recommend any digital house to anyone looking for a wholesome company you can trust to hand marketing to."

Ted Dragonetti

Linx Properties Testimonial

"Barbara, Sarah, Luke, Baanji, Sarah and Izzie have all worked on two websites, SEO and Google Ads for us. Their friendly professionalism is the first aspect of Digital House that impressed us, they provide regular updates and reports on all activities and a stream of ideas and plenty of encouragement to help develop our business. We are proud of the websites they designed and built and feel they present an excellent online 'shop window' for our services. Our thanks to the whole Digital House team, they are much more than a Digital Services provider."

Anne McCabe
Linx Properties

Careys Law LTD Testimonial

“Dear Barbara, I just wanted to drop you a line to thank you and your team for your recent help with search engine optimisation and Google AdWords. I am very pleased with the results so far and this has led to a notable increase in new enquiries and new clients for my law firm in a relatively short space of time. I look forward to continuing to work with Digital House in looking after my firm’s digital marketing needs in the future and utilising your team’s expertise in the valuable field of digital marketing. Your assistance in this regard is very much appreciated.”

Ian Carey
Careys Law LTD

Marsh Fuels Testimonial

“I am pleased to provide a reference regarding the above service which you have provided us with for approximately a year now. Sarah, in particular, has made the whole thing very straight forward by managing our account for us and keeping us up to date with both its performance and ever changing facilities available. The monthly report and interim catch up meetings are a great eye opener and a good chance to bounce new ideas around. I continue to appreciate the swift and professional service your company offers and your work with Google and other providers to keep on the ball and in doing so helping us to secure the best possible position within our own market. I do not hesitate to recommend you to any other company looking to use Google AdWords or any of your other services”

Mrs C E Marsh
Marsh Fuels

Subscribe to this RSS feed


dhfacebook dhtwitter dhinstagram dhgoogle dhlinkedin dhyoutube

hello@digitalhousemd.co.uk | 0118 981 3046
Cookie & Privacy Policy | Back to top
Digital House Terms and Conditions
Digital House Marketing & Design Agency. © 2018
Heath End House, West Street, Tadley, Hampshire, RG26 3ST.
Registered Company number: 07619254 | VAT number: 982067205

Log in or Sign up

google partner